Sunday, 17 August 2014 13:09

Love Centered Parenting Featured

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Objectives

Love Centered Parenting is a blog of the published author Maria Gabriel. Mrs Gabriel came to us asking for a re-development of her 6 month old website, targeting on traffic increase, better user experience and additional features like affiliation ecommerce, newsletter system and google ads for monetizing the traffic.

The old website was based on a WordPress platform suffering with major issues including non-seo, bad user experience, mobile and tablet views, slow performance, missing logo and many more. 

What is it about

LoveCenteredParenting.com is the author's vision to create an online platform that offers the support and information needed for parents. Includes - except the weekly posted blogs - meditation, tips and a series of tools and suggested products from major retailers. The main target is a different approach of today's parentship. Love Centered Parenting was praised from many world-wide famous blogs like Wise Mom and Rewire Me.

What we did

We did a complete redesign of the website, new logo, new coloring and a complete different approach than before. Focusing on a better user experience and the importance of nice images and clear text (since it's a blog) our team came up with a very bright, inspiring and useful tool for the parents while at the same time it's from day one a money-making tool for the owner. 

To get the full image, here is an example of the old home-page and the new one:

Love Centered Parenting OLD websiteLove Centered Parenting NEW website

  • Simple and clean design for both desktops and mobiles
  • Advanced Blog system with unlimited amount of images & social sharing tools
  • Color branding
  • New Logo design
  • Custom made ecommerce for affiliations
  • 3rd parties web links system
  • Social media channels
  • Newsletter system
  • Image editing and posting
  • Training for the owner

Web Software & Configuration

What looks simple, most of the times isn’t. On this website we had to use 8 different commercial software programs and 10 free GPL3 licenced software to create this nice and clean looking website.

Results so far

From the first month of the new website the traffic have increased already by 105% . The second month is up 150% and still climbing. 

Additional Info

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