Tuesday, 30 August 2011 13:12

Franchise Magazine

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Objectives:

Franchise.gr is the first and oldest website for franchising in South Eastern Europe. With more than 800 business members, and many exclusive agreements, it was a great chance for us to transfer all the old articles and content of 12 years , to the new custom made cms.

We succeeded in less than 3 months and did all the migration necessary. We constructed a new layout design with hundreds of features for the users, manual S.E.O. powered by a state-of-the-art embedded system, created a members community, advertising system, banner system, member system and optimized the content as well as the whole business profile and branding for the next decade. After the re-design, the bounce rate dropped from 29% to 3% and the pageviews increased by 700% in less than 3 months.

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