When you deal with a strong social media campaign visuals (pictures) are the #1 priority and Instagram is a big proof of that. As of of May 2019, 1.5 billion monthly visitors are using Instagram to view and share photos, with 500 million using it in a daily basis. 71% of Instagram users around the globe are under the age of 35.All online audiences - especially the ones below 35 - are used ads and content poping up from everywhere. A busy instagram feed starts to look like an endless blur and have the opposite results of what you should expect.
Choose carefully the images and the accompanying text that goes along. Visitors and potenial customers have to be intrigued in order to dig further. According to the latest 2019 statistics. 65 percent of users take some kind of action after liking a post on Instagram, such as visiting a website, shopping or at the minimum searching online results.
Seven months ago a huge hurricane with the code-name Sandy, hit the North East US. Major states, including New York & New Jersey, were heavily impacted for many weeks afterwards. People lost their lives, their homes and businesses and until today thousands are still struggling to get back on their feet. What I will say through my article is the view of a tech-guy on the problems we faced on infrastructure, predictions, security and disaster recovery and common mistakes that even big businesses with branded supportcouldn't avoid.